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Great selection of furniture. A lot of discounted market samples. I don't know everything about furniture but most it...
My twin brother just bought a new bedroom suit form them. And I really loved the quality and he keep telling me how g...
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Consumer Choice

Shop the Consumer Choice collection at Discount Furniture World (Burlington,NC) in Burlington, NC. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Burlington to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Burlington, NC area. Financing options available.

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    O'Phannon Living Room Set

    Ashley Furniture

    Complete your at-home retreat with this casually chic seating package. The luxe herringbone chenille upholstery is indulgently plush to the touch. ...

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    Next-Gen DuraPella Power Reclining Sofa

    Ashley Furniture
    3D Available

    It’s time to rethink the way you relax—and time to experience the joys of this power reclining sofa. Taking a fashion-forward approach to the art o...

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    Next-Gen DuraPella Power Reclining Loveseat with Console

    Ashley Furniture
    3D Available

    It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

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    $1,877.82 - $2,377.00
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    Next-Gen DuraPella Power Reclining Loveseat with Console

    Ashley Furniture
    3D Available

    It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

    View full details
    $2,441.17 - $3,090.10
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    Next-Gen DuraPella Power Recliner image
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    $1,627.16
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    Next-Gen DuraPella Power Recliner

    Ashley Furniture
    3D Available

    It’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...

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    Next-Gen DuraPella Power Recliner

    Ashley Furniture
    3D Available

    This sleek, ultra-modern power recliner has it all. With designer style and head-to-toe comfort, it has the upscale look of leather at a scaled-dow...

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    Navi Living Room Set image
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    $1,043.37 - $1,575.77
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    Navi Living Room Set

    Ashley Furniture

    If you love the cool look of leather but long for the warm feel of fabric, you can take comfort in this 2-piece set with sofa and loveseat. Wrapped...

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    $1,616.84 - $3,421.61
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    $1,243.72 - $2,632.01
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    Moriville Dining Room Set

    Ashley Furniture

    This versatile dining room table set elevates the art of casual rustic style. The extension table’s clean-lined, farmhouse profile is beautified wi...

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    $1,616.84 - $3,421.61
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    Moriville Counter Height Dining Set

    Ashley Furniture

    This counter height dining table set with upholstered bar stools elevates the art of casual rustic style. Notable refinements include through-tenon...

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    $1,466.48 - $2,021.36
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    Millennium Luxury Plush Gel Latex Hybrid Mattress

    Ashley Furniture

    Discover the luxury of this hybrid plush mattress. A layer of cooling gel latex and two layers of temperature-regulating material keep you at a com...

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    $1,366.12 - $2,166.83
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    $1,050.86 - $1,666.79
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    Millennium Luxury Gel Memory Foam Mattress

    Ashley Furniture

    When it comes to your comfort, discover the luxury of this queen gel memory foam mattress. Cooling gel copper-infused memory foam and two layers of...

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    $1,366.12 - $2,166.83
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    $1,459.41 - $2,208.60
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    $1,122.62 - $1,698.92
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    Millennium Cushion Firm Gel Memory Foam Hybrid Mattress

    Ashley Furniture

    Discover the luxury of this twin XL hybrid mattress. Two layers of temperature-regulating material keep you at a comfortable temperature all night ...

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    $1,416.25 - $3,636.01
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    $1,089.42 - $2,796.93
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    Maggie Living Room Set

    Ashley Furniture

    Classic comfort gets a mod twist with this sofa and loveseat package. Its minimalistic approach and structured silhouette bring a clean-lined desig...

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    $1,416.25 - $3,636.01
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    $1,089.42 - $2,796.93
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    Lindyn Super Chaise image
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    Lindyn Super Chaise

    Ashley Furniture

    Plush and posh. Showcase your eye for on-trend texture with the statement-making cord upholstery of this double-chaise sectional. Its stunningly so...

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    $2,113.96 - $2,687.70
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    $1,626.12 - $2,067.46
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    Lavinton Bedroom Set

    Ashley Furniture

    Take inspiration from the traditional luxury of this bedroom package. Classic with a rich cherry brown finish, its stately presence graces your roo...

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    $2,535.87 - $3,929.84
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    $1,950.67 - $3,022.95
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    Top Tier Reclining Sectional with Chaise

    Ashley Furniture
    3D Available

    Experience unparalleled comfort with this reclining sectional with chaise. ItÕs a stylish and invitingly soft lookÑmade all the more appealing by c...

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    $1,679.64
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    Acklen Place Sectional

    Ashley Furniture

    Enjoy the endless adaptability of this power reclining sectional. Whether you’re hosting guests, setting up for movie night or just need a refresh,...

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    Top Tier Sectional Chofa

    Ashley Furniture

    Experience unparalleled comfort with this sectional chofa. It’s a stylish and invitingly soft look—made all the more appealing by cozy corduroy cus...

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    $1,213.68 - $2,987.63
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    Midnight-Madness Sectional with Chaise

    Ashley Furniture
    3D Available

    Wrapped in luxuriously soft jumbo corduroy, this sectional with chaise takes cozy and inviting to a higher level. The sumptuous piece is perfect fo...

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    $1,577.78 - $3,883.92
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    $2,049.85 - $3,223.84
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    $1,576.81 - $2,479.88
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    Midnight-Madness Sectional

    Ashley Furniture

    Wrapped in luxuriously soft jumbo corduroy, this sectional takes cozy and inviting to a higher level. The sumptuous piece is perfect for unwinding ...

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    $2,049.85 - $3,223.84
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    $1,937.81
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    Modmax II Reclining Sofa Chaise

    Ashley Furniture

    Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

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    $2,519.15
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    $2,279.69 - $2,877.11
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    $1,753.61 - $2,213.16
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    Ashbryn Bedroom Package

    Ashley Furniture

    Casual style with substance. This two-tone bedroom package raises the bar on comfortably cozy design in your soothing sanctuary. Charmingly curated...

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    $1,766.42
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    Newellen Sleeper Sectional with Chaise

    Ashley Furniture

    Why choose between classic comfort and modern design? This sleeper sectional with chaise welcomes day-to-day relaxation in style. Its dimensional, ...

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    $2,591.63 - $4,491.05
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    $1,993.56 - $3,454.65
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    Feddinger Bedroom Set

    Ashley Furniture

    A relaxed take on casual traditional design, this bedroom package strikes a comfy pose with a classic sensibility. Its timeless design and chestnut...

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    $2,591.63 - $4,491.05
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    $1,993.56 - $3,454.65
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Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Discount Furniture World (Burlington,NC) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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